Happy birthday to you... again :)

What’s five years between logotypes?

Project Overview

Back in 2019 or thereabouts, Minoli invited me to create a symbol for the 60th anniversary of the founding of the business, which went down very well.
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It’s seen service right across the business since I handed over the artwork and applied to everything from email signatures to truck-sides.

My contribution to this

So it was so neat to be asked to revisit the same to celebrate the 65th, and to build on the equity built-up since.
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Here’s how that project went…

Project Overview

Identity design, typography.

Autumn 2024

Important point here. Might now have ended up where I finished off, but sometimes the thing a great client needs is the inspiration to make something their own. Which is a good thing imo. Looking forward to the next five years :)